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Lecturer · CY Cergy Paris Université

I teach this for a living. Your team can learn it in a day.

For 11 years I've taught hospitality, management, marketing and applied AI at CY Cergy Paris Université — from first-year undergraduates to international hospitality Masters. Every course below is one I actually deliver. Each can be adapted into a masterclass, workshop or keynote for your team.

11 yrs
University lecturer
80+
Cohorts taught
15+
Courses across 7 programs
L1 → M2
Undergrad to Masters
01Masterclass

AI & Digital on the Floor

Practical AI and digital tools your teams will actually use — no hype, no slide decks.

Who it's for

Operations teams, marketing & front-of-house managers in hospitality and services.

What they walk away with

  • Map the 3 highest-ROI AI use cases in your own operation
  • Use AI for guest communication, content and back-office without losing the human touch
  • A simple framework to tell a useful tool from an expensive distraction

Format

Half-day workshop or 2h keynote · hands-on · French or English

Taught at: Communication digitale / Réseaux & IA · Marketing & communication digitale · Compétences numériques (IA) · Systèmes d'information en hôtellerie-restauration (M2)

02Masterclass

Operational Management & Leadership

Turn supervisors into managers who coach under pressure — built from 20 years on the floor.

Who it's for

Frontline and middle managers in hotels, restaurants and service operations.

What they walk away with

  • Decision-making and delegation under real operational pressure
  • Lead multicultural teams and run shift handovers that actually transfer information
  • Coach instead of supervise — and run meetings people don't dread

Format

Half- or full-day · case-based · French or English

Taught at: Techniques de management (LPH) · Management opérationnel (L2) · Management avancé — traiteur événementiel (P3) · Management & Innovation in English (P1) · Conduite de réunion (L3)

03Masterclass

Entrepreneurship & Innovation Sprints

From blank page to tested prototype — the hackathon method, run with your team.

Who it's for

Teams and managers who want to build, validate and pitch new ideas fast.

What they walk away with

  • Go from problem to tested business-model prototype in two days
  • Business Model Canvas, customer segments and revenue streams applied to your context
  • Pitch and defend an idea — and kill the weak ones early

Format

Intensive 1–2 day sprint or hackathon · hands-on · French or English

Taught at: Entreprenariat appliqué (M2, 30h) · Méthodologie de la démarche entrepreneuriale (L1) · Projet entrepreneurial (L2) · Hackathon (CYU × UEF / Mission Internationale)

04Masterclass

Project Management for Hospitality

Deliver projects in operational environments.

Who it's for

Managers running openings, renovations, launches or cross-team initiatives.

What they walk away with

  • Scope, plan and ship a project without derailing daily operations
  • Design-thinking and service-design tools applied to real deliverables
  • Keep stakeholders aligned from kickoff to handover

Format

Half- or full-day · project-based · French or English

Taught at: Gestion de projet × CY École de Design (M1 MSRHI, 24h) · Gestion de projet — cours (M1, 12h)

05Masterclass

Regenerative & Slow Tourism

Beyond sustainability — strategy for destinations and brands that want to give more than they take.

Who it's for

Destination managers, tourism brands and hospitality leaders thinking long-term.

What they walk away with

  • What regenerative tourism really means — and how it differs from greenwashing
  • Demarketing & slow marketing: when selling less builds more value
  • Translate the concept into concrete positioning for your destination or brand

Format

2h keynote or half-day strategy workshop · French or English

Taught at: Démarketing & slow marketing (L2 TTI) · Regenerative tourism (L2 TTI) · Scientific literature review on regenerative tourism & demarketing

06Masterclass

International Missions & Intercultural Management

Prepare teams to operate across cultures — from a lecturer who has worked on four continents.

Who it's for

Teams expanding abroad, managing international guests or multicultural staff.

What they walk away with

  • Read and adapt to cultural codes that make or break international operations
  • Prepare and run an international mission end-to-end
  • Manage and motivate genuinely multicultural teams

Format

Half-day workshop or mission-prep program · French or English

Taught at: Préparation Mission à l'International (M2 MSRHI, 24h) · Management interculturel · Introduction au management culturel (L2 TTI)

Tailored to your team and delivered on-site or remote.